Template based sites are a great and inexpensive way to get started quickly. The main layout elements are already in place and ready to go. It also provides you with a professionally designed website at a fraction of the cost. Below are some common questions and myths about template based websites.

Limited Customization
It is generally believed that template based web sites offer limited customization. This is not entirely correct. Template based tools have matured with time and with the proper planning you can customize your site as much as if you had a custom designed web site. Bear in mind that all web sites (custom, templates) have certain structural elements (headers, menu layouts, etc) that need to be consistent across pages.

My competitor will share my design- shared designs!
While this is possible, it is hardly probable with the right service provider. At SiteWizard we have hundreds of base templates (with scores of variations). The template you choose is customized for you with your logo and company colors, making your web site unique.

Cookie Cutter looks, no individuality.
Some templates may follow a similar structure, and appear to be cookie cutter. But, with the right blend of customization and appropriate choice of layout visitors will not notice the difference. Besides, the average visitor cares about finding the information on your website quickly and interacting with you through your web site in the simplest fashion. Most visitors do not care to evaluate whether your web site is custom designed or not.

Complicated and difficult to maintain.
In fact, it is inexpensive and least time consuming to maintain your template based web site. SiteWizard for example lets you do everything online (24/7). Test drive the SiteWizard interface, and see for yourself.

Hard to integrate company applications, portals, and scripts.
Incorrect. All you need to do is tell us up front whether you would like your web site on a windows machine or a Unix machine. The preference of course would depend on your development platform. In many cases we have developed and integrated custom applications into the clients web sites - from simple registration and membership management applications to more complicated CRM sized implementations.

SiteWizard, tailored for insurance professionals offers free newsletter content that you can summarize and insert into your monthly newsletter to customers. The Insurance package/service where your web site is customized and handed over to you after it goes live. You will be trained to maintain your completed web site online once your new site is up and running.